Christmas cards from the royal family are usually known for traditional imagery, warm smiles, and clear seasonal details. For this reason, the 2025 Christmas card released by Prince William and Princess Catherine quickly became a topic of public discussion. Instead of a winter setting, the image shows a relaxed and personal family moment that feels noticeably different from past holiday cards.
The photograph, shared through official Kensington Palace channels, features the Prince and Princess of Wales alongside their three children in a peaceful outdoor location in Norfolk. Prince George, Princess Charlotte, and Prince Louis sit close to their parents on a grassy area surrounded by greenery and flowers. The card includes a simple holiday greeting wishing people a happy Christmas, but the spring-like surroundings stood out to many viewers.
Soon after the image was released, attention turned to when it was taken. The photograph was captured in April by photographer Josh Shinner during a session that also produced images used for other family occasions. Reactions online were mixed, with some praising the natural and informal style, while others questioned the absence of winter scenery, decorations, or other familiar festive elements.

The card also arrives after a challenging year for the Wales family. Prince William has spoken publicly about the demands of the past months, while Princess Catherine has shared encouraging updates during her recovery following medical treatment. Seen in this light, the card may emphasize calm, family closeness, and renewal over tradition. As the family prepares to spend Christmas at Sandringham with King Charles and Queen Camilla, the response highlights the continued public interest in royal customs and personal choices.